Cover story, cover photo

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This is the screen shot from today's ProRodeo.com. For the eighth time in nine outs, Dirty Jacket has guided cowboys to at least a share of a round title. His most recent was Jessy Davis in Lovington, N.M.
This is the screen shot from today’s ProRodeo.com. For the eighth time in nine outs, Dirty Jacket has guided cowboys to at least a share of a round title. His most recent was Jessy Davis in Lovington, N.M.

Every news agency works very hard to present its top news to its constituency. The same is being said by the communications staff at the PRCA, a small group of people who work very hard to prepare the news and information for the magazine, ProRodeo Sports News, and its website, ProRodeo.com.

In addition, the staff members serve as the PR division for the association. That’s a lot to pile on to a handful of people, but they handle the load admirably. By Monday evenings, they have put all that information together, gathered the world standings and compiled them in an easy-to-read fashion and present it in the PRCA’s weekly news release, sent out to media nationwide.

Today’s main story – including a terrific photo from Peggy Gander – is on Carr Pro Rodeo’s Dirty Jacket and Jessy Davis, a four-time Wrangler National Finals Rodeo qualifier. You can read the story HERE, and you can see why Davis is one of the top bareback riders in the game and why Dirty Jacket is considered one of the greatest bucking beasts in the sport today.

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